C3 Energy Redefines Utility Customer Digital Experience With New Release of Customer Analytics Applications
End-to-End Platform Transforms How Utilities Engage With Customers
Online Through Integrated Digital Sales, Service, and Marketing
Energy, the leader in enterprise analytic software solutions for the
global energy industry, today released the next generation of its C3
Customer Analytics application suite with significant enhancements that
advance interactions between utilities and energy retailers across
residential, commercial, and large enterprise customers on one fully
integrated platform. With this release, utilities and energy retailers
can provide their customers a compelling self-service user experience
with higher levels of transparency, simplicity, and control than ever
before – resulting in increased customer satisfaction, loyalty, and
participation in utility-sponsored programs.
“By transitioning from call center and paper-based communications to a
comprehensive digital customer experience, utilities can develop
cost-effective, targeted engagement strategies that increase
participation in utility-sponsored programs, achieve energy efficiency
targets, and improve customer satisfaction, acquisition, and retention,”
said Ed Abbo, C3 Energy President and Chief Technology Officer. “C3
Energy’s software applications bring together data integration,
predictive analytics using machine learning techniques, and customer
engagement on a single operating platform to generate insightful and,
just as importantly, actionable outcomes.”
C3 Customer Analytics Enhancements
With today’s announcement, 10 new modules are now available for C3
Residential, C3 Commercial, and C3 Enterprise applications:
Revamped user experience eases customer engagement – now with three
clicks or less. More intuitive navigation, improved user task
flows, and responsive design allow customers to interact with
utilities and complete major actions in less than one minute.
Predictive billing analytics allow proactive energy monitoring and
spend management. With support for billing prediction and
alerting, customers can see what their bill is likely to be well
before the billing cycle ends and be alerted to rising energy usage,
projected costs, and tips to improve energy performance.
Individually-tailored reports and enhanced charting give customers an
accurate view of bill charges and contributing factors.
Three new advanced analytic tools drive customer engagement and
more effective energy efficiency programs.
Robust and scalable energy disaggregation
algorithms deliver optimally tailored energy efficiency
recommendations to customers across millions of homes and
businesses. Built by world-leading experts at C3 Energy, the
algorithms have achieved industry and academic benchmarks of 98
percent accuracy levels using 15-minute smart meter data, compared
to “ground truth” where sensors were put on appliances and
equipment to measure accuracy of predictions.
With its universal rate engine C3
Energy now supports all rate types with intuitive visualizations,
enabling enhanced analytic outputs, charts, and insights. This
gives users the ability to understand rate-specific usage and bill
components, and to select the best rates for their needs. The
first deployment of this feature was for a leading utility,
enabling the utility to manage all rates including time of use,
net metering, generation, capacity reservation, demand charges,
and demand response events.
Enhanced energy efficiency project
integrations enable C3 Residential, C3 Commercial, and C3
Enterprise to surface all projects and actions a customer has
completed in the past, such as rebates applied for, with the
ability to set goals and track progress. Customers also gain
access to commissioned audit reports, ENERGY STAR score
management, and Green Button access to energy use data, creating a
comprehensive picture of their usage and energy efficiency efforts.
Pre-built loyalty programs make it fast and easy for utilities
and energy providers to allow their customers to earn points for
taking actions like enrolling in energy-efficiency programs or
purchasing products and services, and automatically redeem their
points at 300 brands across major retail verticals.
Advanced visualization features enable power users – such as
facility managers, franchise owners, residential landlords, and other
customers handling multiple buildings and disparate groups of meters –
to analyze and download their energy usage and costs at the level of
individual meters, accounts, or user-defined groupings of meters and
Native mobile iOS and Android applications are now integrated with
the C3 Energy platform, enabling utilities to use a white-label
application to engage their customer for a range of common services –
including bill pay, outage communication, reporting, and energy usage
and efficiency. These modules can be part of a standalone application
or widgets integrated into an existing utility application.
Pre-built integration with MarketoTM, the
leading engagement marketing platform, puts messages, alerts, and
notifications linked to predictive analytics in the hands of the end
customer, as controlled by the utility or retailer. This makes it even
easier to seamlessly deliver relevant information to the right
customer on the right device at the right time.
Integration with C3 Energy Intelligence for ad hoc predictive
analytics gives users in any business function and of all
experience levels access to a web-based interface through which they
can discover insights from all their data using compelling
visualizations in order to better understand their customers, conduct
internal analysis, and inform marketing campaigns.
The new release of C3 Customer Analytics applications first went live
this month at AEP, Eversource Energy, and Westar. Eversource, operator
of New England’s largest utility system with 3.6 million customers,
deployed the applications across two states to date in order to redefine
the engagement experience for its residential, small commercial, and
large commercial customers and deliver customized insights across the
“C3 Energy is a pioneer in using a machine learning-based platform to
redefine how a customer communicates and interacts with their utility.
C3 Energy and Marketo offer a solution that makes highly targeted
customer communications straightforward for utilities,” said Marketo CEO
The new C3 Energy Customer Analytics application updates are available
now. For more information or to schedule a demonstration, contact email@example.com.
About C3 Energy
C3 Energy enables energy companies to realize the full benefit of their
IoT and system investments. C3 Energy applies the power of big data,
advanced analytics, social networking, machine learning, and cloud
computing to improve the safety, reliability, and efficiency of power
generation and delivery. It is transforming the energy value chain with
a family of tested and proven SaaS applications built upon C3
CyberPhysix™, its comprehensive design, development, provisioning, and
operating platform for deploying industrial-scale cyber-physical
applications for the energy industry. C3 Energy delivers end-to-end
solutions across the power and oil and gas value chains. We make the
Internet of Energy a reality. Learn more at www.C3energy.com.
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