NEW YORK (February 24, 2015) – Major Energy is pleased to announce its new multi-year marketing partnership with theNew York Yankees that names Major Energy as the organization’s Official Energy Supply Company. The partnership provides Major Energy with premier brand integration at Yankee Stadium and expands its presence in New York sports, complementing its already-in-progress partnership with the New York Knicks and Madison Square Garden. Major Energy is an energy supply company serving both residential and commercial customers in the deregulated natural gas and electric markets of Illinois, Maryland, Massachusetts, New Jersey, New York and Pennsylvania.
“We are very excited to begin a relationship with Major Energy and hope that its in-Stadium signage and marketplace activation expands its brand awareness,”says Michael J. Tusiani, New York Yankees senior vice president of corporate sales and sponsorships.
“We are extremely proud to be the Official Energy Supply Company of The New York Yankees, a brand that defines ‘excellence’ and ‘champion’ both on and off the field,” says Eliott Wolbrom, director of marketing for Major Energy. “Aligning with a true first-class organization like the Yankees showcases not only our company’s growth, but our corporate credibility in the energy marketplace and – most importantly – our long-term commitment to being the premier gas and electricity supplier to residential, commercial and industrial customers everywhere we service. This partnership, along with our other sports partnerships, gives us year-round access to speak to and connect with the most loyal and passionate sports fans in the world.”
Major Energy’s branding in Yankee Stadium includes permanent signage in the visitor’s bullpen, branding on the Great Hall LED screen, branding on the Stadium Televisions and a print advertisement in Yankees Magazine. Major Energy also will have a presence at Yankee Stadium during the New Era Pinstripe Bowl, featuring college football teams from the Big Ten and ACC conferences.
Founded in 2005, Major Energy is an Energy Service Company (ESCO) serving both residential and commercial customers in the deregulated natural gas and electric markets of Illinois, Maryland, Massachusetts, New Jersey, New York and Pennsylvania. It is approved and fully licensed by the respective State Public Service and/or Public Utility Commissions where it services and with each local utility company in markets where it is licensed. Headquartered in Rockland County, N.Y., Major Energy is proud to boast an A+ rating with the Better Business Bureau and prides itself on being a New York homegrown company. Major Energy’s management team has over 50 years of experience in the energy retail marketplace and their passion to help residential and business customers is reflected in their year-over-year growth and company rating. As Major Energy continues to grow, it remains committed to the core principles on which it was founded: providing superior customer service, promoting smarter energy consumption and educating consumers on their gas and electricity options. For more information about Major Energy, visit the companyâ€™s official website at http://www.majorenergy.com, as well as its sites at https://twitter.com/MajorEnergyESCO and https://www.facebook.com/MajorEnergy.
BLS Public Relations