Research and Markets: Global Energy Drinks Market 2015-2019 - The Report Forecasts the Global Energy Drinks Market to Grow at a CAGR of 12.69% in Terms of Revenue Over the Period 2014-2019
Research and Markets (http://www.researchandmarkets.com/research/kjk6vs/global_energy)
has announced the addition of the "Global
Energy Drinks Market 2015-2019" report to their offering.
Covered in this report
This report covers the present scenario and growth prospects of the
global energy drinks market for the period 2015-2019. To calculate the
market size, the report considers revenue generated from the retail
sales of energy drink products in both on-trade and off-trade channels.
Based on products type, the global energy drinks market can be
classified into the following segments:
-
Energy drinks
-
Energy shots
-
Energy mixers
Due to increased concerns over health and wellness among consumers,
several vendors in the market are innovating with unique ingredients for
use in numerous varieties of natural energy drink. The increase in the
launch of new product lines is another trend that is expected to
contribute to the growth of this market during the forecast period.
Thus, the combined effect of the drivers and trends is expected to
contribute to the growth of the global energy drinks market during the
forecast period.
According to the report, the vendors in this market are increasingly
focusing on launching innovative marketing campaigns to increase
awareness of their brands among consumers. They use innovative marketing
strategies to portray the stated benefits of their products to
consumers, thereby influencing their purchase decision.
Further, the report states that the growth of the global energy drinks
market is curtailed by some challenges. One such challenge hindering the
growth of the market is stringent government regulations.
Key vendors
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Coca-Cola
-
Monster Beverages
-
PepsiCo
-
Red Bull
-
Rockstar
Key Topics Covered:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by product type
PART 07: Market segmentation by product category
PART 08: Market segmentation by packaging type
PART 09: Market segmentation by label type
PART 10: Market segmentation by distribution channel
PART 11: Geographical segmentation
PART 12: Key leading countries
PART 13: Market drivers
PART 14: Impact of drivers
PART 15: Market challenges
PART 16: Impact of drivers and challenges
PART 17: Market trends
PART 18: Vendor landscape
PART 19: Key vendor analysis
For more information visit http://www.researchandmarkets.com/research/kjk6vs/global_energy
View source version on businesswire.com: http://www.businesswire.com/news/home/20151028005994/en/
Copyright Business Wire 2015
Source: Business Wire
(October 28, 2015 - 10:26 AM EDT)
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