July 15, 2016 - 2:34 PM EDT
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United States Energy Drink Market - By Type, Application & Geography - Expected to Reach $8969.6 Million by 2020 - Research and Markets

Research and Markets has announced the addition of the "United States Energy Drink Market - By Type, Application and Geography - Market Shares, Forecasts and Trends (2015 - 2020)" report to their offering.

The US energy drink market is expected to reach at USD 8969.6 million by the end of 2020. Energy drinks are similar to soft drinks, except that they contain a high percentage of caffeine, sugar or another stimulant, ideal for consumption during or after sport activities to help overcome fatigue.

In US, older millennial and parents are key consumers of energy drinks. A major proportion of US households with children, consume more energy drinks compared to those without children. The market also consists of health conscious consumers. Therefore, with the introduction of new products and new ingredient innovations the market is expected to grow.

Consumers are now looking for variants in daily drinks that offer hydration with performance & preventive measures that can be taken for specific health conditions. Energy drinks with caffeine are high in demand since they help consumers regain energy and allow them to push themselves beyond their regular limits. They also help in increasing their stamina. The major ingredients used in energy drinks are caffeine, amino acids, vitamins and sugar. These help stimulate the central nervous system and regulate heartbeat.

The energy drink market is highly concentrated with ten prominent companies accounting for more than 60% of the market share. Rapid growth in this category is attracting new players.

Key Topics Covered:

1. Introduction

2. Research Approach & Methodology

3. Key Findings

4. Market Overview

5. Market Dynamics

6. Market Segmentation

7. Competitive Landscape

8. Company Profiles:

  • Redbull
  • Monster Beverage corporation
  • Rockstar Inc
  • Coca cola
  • Pepsico
  • Arizona Beverage Company
  • National Beverage Corp
  • Dr. Pepper Snapple Group
  • Living Essentials
  • Vital Beverages Pvt.Ltd.
  • Cloud 9
  • Extreme Drinks.Co
  • Mountain Fuel.co
  • Otsuka Holdings
  • TC Pharmaceutical industries

For more information visit http://www.researchandmarkets.com/research/nh6np2/united_states

Research and Markets
Laura Wood, Senior Manager
[email protected]
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Sector: Beverage, Sport, Energy and Functional Drinks

Source: Business Wire (July 15, 2016 - 2:34 PM EDT)

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