June 6, 2017 - 3:30 PM EDT
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Viridian Announces Expansion of Large Commercial Program with New Partnership Amid Steady Growth

Partnership with North American Utility Partners allows the sustainable lifestyle company to expand its responsible energy offerings for large commercial customers

Viridian International Management, LLC (“Viridian”), a leading network marketing company, today announced the expansion of its large commercial program with a new partnership with North American Utility Partners (“NAUP”). Together, Viridian and NAUP will be able to give large commercial customers more energy choices to enhance corporate sustainability initiatives.

Viridian's network of more than 22,000 Independent Associates now have the ability to offer large commercial customers electricity and natural gas rate quotes through the Viridian Commercial Energy Program, powered by NAUP. NAUP is a premier, full-service energy advisory and consulting firm providing energy procurement and brokering to commercial customers nationwide.

The Viridian Commercial Energy Program, powered by NAUP, is in addition to Viridian’s other energy partnerships, allowing the customer to select the product offering that appeals to them most in regards to cost effectiveness, location and services. This ensures ideal price competitiveness and sales capacity to best serve the customer.

The new business relationship is yet another step forward in what has been an impressive year of growth for the nationally recognized network marketing company.

“Partnering with NAUP is just another example of how we’ve been focused on expanding and diversifying responsible offerings for customers,” said Viridian CEO Paul Booth. “Now, large commercial clients can view energy products and rates side by side, empowering them to choose the supplier that best fits their individual needs.”

Regardless of supplier, all commercial customers are automatically enrolled as a Viridian Green Business Beacon. Under this program, customers receive a professionally designed marketing package aimed at supporting and increasing the company’s corporate social responsibility (CSR) presence. Tools provided include web emblems, digital images, compelling copy for website and marketing materials, decals, a sustainability certificate and more. The Viridian Green Business Beacon program is a smart, convenient way for a company to promote its dedication to CSR efforts.

Viridian has made a number of development announcements in the past year, including its decision to become a private entity last July. Soon after, it declared international expansion with its launch of Viridian Australia. In addition, Viridian announced a new venture into the $8 trillion travel industry with the unveiling of its responsible booking platform, Travel Light, in both the U.S. and Australia in late 2016 and early 2017, respectively. Travel Light offers affordable travel options that are also zero-carbon—Viridian purchases carbon offsets to counterbalance 100% of the emissions created by every activity or service booked through the site.

Viridian plans to continue to consider and build strategic partnerships that will allow Viridian Associates to build lucrative businesses and offer customers around the world even more sustainable lifestyle choices.

To learn more about the Viridian Commercial Energy Program, powered by NAUP, please visit www.viridiancommercial.com.

About Viridian

Founded with the vision of empowering individuals to build the life of their dreams, Viridian offers every Independent Associate the chance to do well by doing good. This socially responsible company connects with consumers through its vibrant network of Independent Associates, enabling each Viridian customer to be part of a significant, positive environmental impact. Committed to sustainability, community action and global initiatives, Viridian offers responsible product solutions to customers across the U.S. and Australia, and is committed to global expansion. Learn more at www.viridian.com.

About NAUP

North American Utility Partners (NAUP) is a subsidiary of publicly traded company, The Chron Organization, Inc. (Ticker: CHRO). NAUP is a nationally licensed full-service energy advisory, brokerage & consulting firm providing solutions to commercial, industrial and municipal customers. With an exceptional brain trust and leadership team, NAUP is changing the way energy is bought, used and managed in the 21st Century. Our founders have formed, built and operated some of the largest utility companies in our nation and through NAUP, they have decided to now represent the customer. Our culture begins with treating our customers like partners, delivering high-quality bottom line results that add to their enterprise value. Whether we are advising a single commercial client through a straightforward energy procurement plan, or developing a long-term multi-million dollar conservation strategy or efficiency road map, NAUP represents its customers and their best interests, in ALL things energy. To learn more about NAUP, visit the company’s website at nautilitypartners.com.

Coltrin & Associates, Inc.
Jennifer Webb, 212-221-1616
[email protected]


Source: Business Wire (June 6, 2017 - 3:30 PM EDT)

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